Gap And Stella McCartney To Launch New Kids Line

Gap Inc. today revealed that it has signed a deal with the British designer to create collections for GapKids and babyGap. The lines will launch late this year and will be carried in select GapKids and babyGap stores in the U.S., Canada, the U.K., France, Ireland and Japan, as well as online in the U.S.“

For years I’ve wanted to create a collection for kids,” McCartney stated. “It’s something I’ve often been asked about. I believe that this collaboration will be a great way for customers to be able to participate in the Stella McCartney brand. I believe that kids’ clothing should be more accessibly priced, which is particularly important at the moment, given the current climate.”

This marks the first time McCartney will create boys’ and girls’ apparel.